A blog with superpowers

Discover how to sell health & beauty products via Google Shopping ads and how you can make the most of your Shopping campaigns by taking into account the main challenges of this industry and implementing strategies to increase your customer lifetime value (CLTV).

We explored the Google CSS partner effect to see if it still outperforms Google Shopping, Google’s default CSS. This article explains what Google CSS is and how to measure the impact of partnering with a CSS provider.

This article explores how to sell electronics online, the challenges of advertising them on Google Shopping ads, and tips to optimize product titles.

Titles are a key attribute that Google requires for all your products when submitting product data to your Merchant Center account. In this article, we’ll explain when it’s a good idea to make bulk changes and how to use Producthero’s Title Optimizer to streamline the process and optimize your titles in bulk.

In this comprehensive article, we will explore how Google Ads can effectively boost traffic to your Shopify store. Additionally, we will share six tips to optimize your Shopify store and the five most common mistakes that Shopify store owners make when using Google Ads for promotion.

How to switch your existing Performance Max campaign in Google Ads that contain assets, to a “products only” (= without assets) campaign in 4 steps. By doing this, your pMax campaign will work as a Smart Shopping campaign (which doesn’t exist anymore).