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A blog with superpowers
Explore the latest on Shopping ads, Merchant Center and e-commerce. Find expert strategies, tips for optimizing your ads, and best practices to use our tools. Plus, get inspired by exclusive interviews with PPC specialists sharing their insights and stories!
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Merchant Center
Price drop, sale price annotations & Promotions in Google Shopping ads
Price drop annotations, sale price annotations, and merchant Promotions are features available in Google Shopping ads that help highlight deals and special offers on your products. They make your listings stand out by showing discounts or promotions directly in your ads, helping drive more clicks and and improve your overall e-commerce performance.
Shopping Ads
Multi-category
Beginner

Google Ads
How to sell plants and flowers online – best practices
As gardening season approaches, plant and flower retailers have a great opportunity to attract customers through Google Shopping ads. This guide will walk you through understanding seasonal demand, optimizing product listings, and refining ad strategies to maximize the success of your campaigns.
Best Practices
Home & Garden
Beginner

PPC Community
Specialist in The Spotlight: Louis Kahl
Introducing our latest interview in the “Specialist in the Spotlight” series, where we highlight Europe’s leading PPC professionals. This series aims to promote knowledge-sharing and inspire both seasoned experts and newcomers in the dynamic field of PPC.
PPC Experts
Multi-category
All

Merchant Center
A guide to Review Stars in Google Shopping
Online shopping reviews are a powerful tool that influence consumer buying decisions. They can help build trust, increase sales, and boost your visibility in Google Shopping results. If you’re selling online, understanding how these reviews work can give you a competitive edge.
Shopping Ads
Multi-category
Beginner

PPC Community
Specialist in The Spotlight: Anu Adegbola
Introducing our latest interview in the “Specialist in the Spotlight” series, where we highlight Europe’s leading PPC professionals. This series aims to promote knowledge-sharing and inspire both seasoned experts and newcomers in the dynamic field of PPC. Our guest today is Anu Adegbola, aka #themarketinganu; a PPC veteran, speaker, writer, and founder of PPC Live UK. With over 15 years of experience, she shares insights on career growth, industry changes, and the future of PPC.
PPC Experts
Multi-category
All


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